COLLECTION OF INFORMATION
The information, including personal information, that we collect from or about you may include:
INFORMATION PROVIDED BY YOU
We collect information that you provide voluntarily, for example when placing an online order through our website, registering a product, contacting us with a question or comment, and participating in marketing activities (e.g., surveys, promotions, events or signing up to receive emails about our company and products). Examples of information we collect about you may include your name, address, phone number, email address, characteristics such as your age and gender, and if you are purchasing products, payment method information such as a credit card number and expiration date.
INFORMATION COLLECTED AUTOMATICALLY
Like many companies, when you visit us online, we may collect certain information automatically from your device. Some of this information may be collected through the use of various technologies, including cookies. In addition to cookies, we may use other technologies such as web beacons or pixel tags, which can be embedded in websites, videos, or emails. Examples of information collected by these various technologies may include IP address, browser type and version, operating system and platform, device type, unique device or user identification number, and geographic location. We may also collect information about how you have interacted with our website, including the pages accessed, links clicked, products and/or content you searched for, date, time and length of visits, and page interactions.
INFORMATION FROM CONNECTED PRODUCTS
Connected products that we manufacture may collect information about your use of the products. Examples of information collected may include when they are used and for how long and any application errors.
INFORMATION PROVIDED BY THIRD PARTY
You may choose to provide information to a third party through with you access or interact with our website. Third parties may include service providers, social networks connected to our website, and advertising partners. Examples of information collected may include identifiers including your user ID and user name associated with that third party, as well as any information you make public using that third party. We may also collect information you have authorized the third party to share with us (such as your user ID, billing information, public profile information, email address, birthday, pages you have “liked” and other account and profile data).
USE OF INFORMATION
We use the information we collect from or about you to provide and improve the services, products, and experiences you receive from us, such as:
creating and maintaining accounts;
processing, fulfilling, and following up on orders;
contacting and communicating with you, including for promotions, updates, and notifications;
administering surveys, sweepstakes, contests, and other promotional activities or events;
customizing the advertising you view and evaluating how well the advertising performs;
operating and optimizing our business and products, such as by conducting analytics and research;
compiling aggregate data for internal and external business purposes;
permitting the functionality of posting product reviews and questions and answers about products;
protecting your and our rights and complying with legal obligations;
any other purpose that is disclosed to you at the time we collect the information or that is related to a request made by you.